MLM success stories can be used to your advantage, especially in converting hot leads to team members. In most instances, we as networkers collect and read success stories to help better our craft, but we can further extend the value of these stories. We can republish them in other formats and promote them to provide proof that our businesses are making a difference. Most of the content should come from the success of our team. However, if you use other content from other fields, provide the author credit for the work. The following subheadings covers how you can use success stories to your advantage.
MLM Success Stories as a Marketing Tool
Our marketing tool kits may need a little adjustment to include MLM success stories. Why should you include MLM stories in your marketing? One of the largest reasons is that most people are skeptical and the success stories can be proof that people are comfortable in their business. The moral energy can excite people to learn more about your business. The content from the stories alone can provide you a break from the daily tasks of creative thinking and development. The stories are great tools to consider and using immediately. They are flexible enough to cover all of the buyer's cycle.
MLM Success Stories on the Drawing Board
You may have a ton of MLM success stories that you love and keep around for inspiration. They may not be setting on the planning board, but they should. One individual story can turn into a few smaller ones or be republished in a variety of formats and used in your campaigns. The whole point for having them is to get them out there on the market. Stories entertain people, while providing information. While they collect dust, you could be missing business. So instead of waiting for a miracle, turn your stories into digestible bits of information and get them circulating quickly.
MLM Success Stories for Publication and Promotion
Once you decide what type of format, goals, cycle and channels you can push them for publication and promotion. These are not a onetime promo effort, as you see across the internet. You can not get magical clicks and likes. You have too actively promote this content with burning determination and fierceness. Only then can you see results from your efforts. Many newcomers in the industry promote once and give up. They expect too much from too little of effort. The stories can have a profound effect, but it takes more than just promoting to get them to do what you want.